PROFVMVM ROMA is not just a fragrance brand; it’s a family legacy and an homage to Italy's rich cultural heritage. Founded by the Durante family, PROFVMVM ROMA brings decades of passion for perfumery to life, rooted in personal memories and the evocative power of scent. Inspired by the warmth of Italian summers, the deep history of Roman architecture, and the lush landscapes of Italy, each perfume is crafted to transport wearers directly to a sensory experience unique to the Italian lifestyle.
The brand’s philosophy centers around using high-quality, natural ingredients to capture authentic Italian essences. With minimalistic yet sophisticated design, the bottles and packaging allow the scents to speak for themselves. This approach has made PROFVMVM ROMA a beloved name in niche fragrance, celebrated for its ability to create immersive, lingering scents.
Iconic Scents of PROFVMVM ROMA
Some of PROFVMVM ROMA’s most celebrated fragrances include:
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Acqua di Sale – One of the brand’s most iconic creations, this fragrance is a tribute to the Mediterranean coast. Its notes of sea salt, myrtle, and cedar transport you to Italy’s sun-drenched shores, capturing the freshness of a seaside breeze.
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Dulcis in Fundo – A warm and inviting gourmand fragrance, Dulcis in Fundo combines vanilla, orange, and lemon for a creamy and delightful experience. Perfect for lovers of sweet, comforting scents, it’s a sensory journey that reminds wearers of Italian pasticcerias.
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Olibanum – A more spiritual, introspective fragrance, Olibanum uses notes of incense, myrrh, and orange to evoke the tranquility of ancient Roman temples. It’s a powerful scent that transports the wearer to a serene, timeless space.
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Arso – Inspired by the forests and countryside, Arso is a smoky, woody fragrance with pine, incense, and cedar. It’s a true celebration of Italy’s rustic landscapes, reminiscent of cozy winter fires.
Why PROFVMVM ROMA Stands Out
PROFVMVM ROMA’s fragrances stand out for their exceptional concentration, with each scent boasting 43-46% perfume oil, far above industry standards. This concentration ensures long-lasting wear, allowing the rich Italian-inspired notes to evolve beautifully over hours. Each fragrance tells a story that is deeply personal to the Durante family and is crafted to resonate with anyone who loves the romantic, enduring qualities of Italy.
The brand’s commitment to quality and the artistry of perfume-making has established PROFVMVM ROMA as a favorite among fragrance lovers worldwide, offering an authentic experience that transcends borders and brings a piece of Italy to perfume aficionados everywhere.
